Insulin · Custom Apps New
Build the tools your team needs — just by describing them.
Need a revenue dashboard or an ops tracker? Just describe it — Insulin builds it from your own connected data in minutes. No code, no engineering backlog, no waiting.
Now in early access — request a demo to get started.
What they are
Software for the way your team works, without the engineering
A Custom App is a reusable dashboard, form, or workflow tool you build just by describing it — grounded in your connected data, with no code and no engineering ticket.
- Dashboards & ReportsRevenue analytics, team KPIs, pipeline health, and spend tracking — tailored to how your team works.
- Forms & ToolsStructured, form-based workflows for sales, finance, operations, and partner processes.
- Interactive WorkflowsDeal reviews, request trackers, and internal ops screens your team acts in.
How it works
From a sentence to a shipped app
The app builder handles generation, compilation, and safety checks — you stay in the conversation.
Describe it
Say what you need in plain English, or start from a template like Revenue Analytics or Offer Metrics.
AI builds it
Insulin generates the app, compiles the code, and runs safety checks before anything renders.
Preview & iterate
See it running live, then refine it by chatting until it's exactly right.
Save & share
Publish to your org with role-based access, from Viewer through Owner.
Built for your team
Purpose-built for how your team works
Spin up the exact views your team runs on — from revenue reporting to ops trackers and intake forms — instead of forcing your workflow into a fixed template.
- Revenue dashboard with cash-flow KPIs
- Team pipeline or project tracker by stage
- Structured intake & approval forms
- Co-sell referral tracker by partner & region
- Overdue or at-risk payment report
- Top accounts by revenue or usage
Sharing & access
Share safely, with the right roles
Publish an app to your whole organization with one default role, then grant specific people more access where they need it — from view-only to full ownership.
Custom Apps are part of Suger Insulin — view pricing or contact sales for availability.
Looking to automate replies and CRM updates instead? See the Inbox App.
Frequently Asked Questions
Common questions about Insulin Custom Apps
What is a Custom App in Insulin?
A Custom App is a reusable interface, dashboard, form, or workflow tool generated and edited with the Insulin app builder. You describe what you need and the AI builds a working app your team can run and share.
Do I need to know how to code to build one?
No. You describe the app in plain English (or pick a template) and the builder generates the code, compiles it, and runs safety checks. You refine it by chatting — no development work required.
What data can a Custom App use?
Each app is scoped to the connected systems you grant it. When you build an app you set its ownership and choose which integrations it can access, so it only pulls from the sources you allow.
Can I control who can view or edit an app?
Yes. Organization-level apps support role-based access — Viewer, User, Editor, Admin, and Owner — applied org-wide by default and overridable per user, so people get exactly the access they need.
Do Custom Apps replace the old Analytics dashboards?
Yes. Custom Apps are the recommended way to build dashboards and replace the legacy Analytics experience, letting teams build views tailored to their own workflows with AI instead of fixed templates.
Build your first app with Insulin
See how Custom Apps turn plain-English requests into working tools for your team.