This month, we rolled out major updates to make cloud GTM faster, smarter, and more connected—including enhanced analytics, data enrichment, global search, and ACE Partner Central API capabilities.
We also upgraded HubSpot to match our Salesforce integration, delivering a seamless, automated experience across CRMs. These improvements cut manual work and unlock insights—so your team can focus on driving revenue, not chasing tasks.
You asked, we delivered: deeper insights and easier data access—providing teams clearer visibility into pipeline, revenue, and partner impact.
We’ve added three new Analytics dashboards—Finance, Private Offers, and Co-Sell—with disbursements, pending and overdue disbursements, and more coming soon.
We've also unlocked full access to your analytics with powerful Data Exports, so you can:
Select flexible time ranges—from the last 30 days to your entire dataset
Co-selling just got easier. Suger now Auto-Enriches required outbound referral fields—such as company name, website, address, industry, employee count, and contact phone—to streamline co-sell sharing across all marketplaces and CRMs.
This ensures referral records are always complete and compliant, enabling smoother auto-sharing, reducing manual effort, and keeping your co-sell motion fast and efficient.
We’ve renamed the Buyer Page to "Company" to better reflect its expanded scope—now supporting buyers, partners, and other company record types.
The updated Company Detail Page includes enriched data (e.g. website, LinkedIn, location) and key metrics like entitlements, offers, and CPPOs for more actionable insights.
Global search is now live across the Suger Console, Salesforce app, and HubSpot app—giving you a faster, smarter way to find what you need, wherever you're working.
You can now instantly search Offers, Products, Entitlements, Companies, Referrals, and Contacts. Soon, you'll be able to search Hubspot deals, Salesforce opportunities, and additional third-party integrations like Stripe. Stay tuned!
We’ve made key improvements to our Metronome integration to ensure accurate entitlement handling and revenue reporting for AWS Marketplace.
What’s New:
Support for voided and regenerated invoices
Deduplication of usage data to prevent double-reporting
Filters to exclude invoices with an external status of ‘paid’
Automatic credits for charges already reported when an invoice is later voided
Link Offers with Ace Referrals
Link ACE Referrals with Salesforce CRM Opportunities
Auto-sync buyer name after a private offer is created
Support multiple referrals linked to a single Salesforce opportunity
ACE Partner Central API: Referral editor and actions, sortable opportunities in new ACE table
Create GCP SaaS offers directly in HubSpot
Create GCP replacement offers from HubSpot
Notify contacts for CPPO_Out and ABO workflows
Add "Copy Offer URL" button in HubSpot
Manually send ACE data to HubSpot from the Suger Console
Inbound Azure pipeline now connects Suger to HubSpot
New Resale-CPPO_Out flow for ISVs to authorize resellers
Support flexible billing in Azure private offers
Extend expiry dates or cancel private offers from HubSpot
Support multiple EULA files on amendment offers
Tooltip for commits and month-based contract length enhancements
Auto-generate AWS POs with monthly installments in HubSpot
Improved contact matching during PO creation
Outbound Co-Sell Settings for ACE Partner Central API: Auto-Share Referrals, Auto-Enrich Referrals, Auto-Delete Referrals